PHOTO_GRGoogle Glass

Engage Mobile Releases Video “The Art of the Verizon IndyCar Pit Stop” with RLL Racing’s National Guard Honda using Google Glass at the Indianapolis Motor Speedway

Engage Mobile Solu­tions and Rahal Letterman Lanigan Racing have teamed up to bring fans inside the helmets of the RLL Racing Team at the Indi­anapolis Motor Speedway. Using multiple pairs of Google Glass, the firm captured a prac­tice session and pit stop featuring Graham Rahal, Bobby Rahal and the pit crew of the RLL Racing Team. Sports fans and tech­nology lovers alike will want to catch a glimpse of the ground-breaking video, which debuts today.

 

INDIANAPOLIS | May 7, 2014 — Ten members of Rahal Letterman Lanigan Racing (RLL), a premier team competing in the Verizon IndyCar Series, made history April 30 as they tested the latest tech­nology from Google Inc. — Google Glass — at the famed Indi­anapolis Motor Speedway. Viewers can step inside the world of racing with the crew today, as Kansas City, Mo.-based Engage Mobile Solu­tions releases the real-time video, which features RLL driver Graham Rahal, co-owner and Indy 500 winner Bobby Rahal, and the RLL Racing team’s pit crew.

The video uses cutting-edge tech­nology to tap into the exciting world of motor­sports via wear­able computing. Rahal Letterman Lanigan Racing worked with Engage Mobile, to capture key moments inside the action of an Indy car on the track and a tightly chore­o­graphed Indy car pit stop.

Watch Video: Engage Mobile Presents “The Art of the Verizon IndyCar Pit Stop” with RLL Racing’s National Guard Honda using Google Glass at the Indi­anapolis Motor Speedway

http://youtu.be/YZebWF40DKI

At Rahal Letterman Lanigan Racing, we are always looking to leverage the latest tech­nology for our National Guard Honda program,” said Bobby Rahal, Indy 500 winner and co-owner of RLL. “We were excited to work with Engage Mobile to exper­i­ment with the latest wear­able tech­nology from Google before it is avail­able to the general public.”

The video show­cases the “real time” perspec­tive of Graham Rahal and high­lights other members of the pit crew as they scramble to provide a full pit stop including tire change and refu­eling in mere seconds.

Racing is all about shaving hundredths of a second from your lap time and pit stops, and our team is looking for every oppor­tu­nity to get better and faster,” said Graham Rahal, driver of the No. 15 National Guard Honda. “The video allows the public a personal view of our fast-paced world and allows us to look for ways to become even better.”

It was a delight to work with RLL Racing -– one of the top teams in the Verizon IndyCar Series – at the most famous track in the world,” said Matthew Barks­dale, pres­i­dent of Engage Mobile Solu­tions. “We are always looking for ways to help compa­nies use mobile tech­nology to drive their busi­ness, and RLL is a great example of a company looking to gain a compet­i­tive advan­tage through the use of technology.”

Google Glass, a wear­able computer with an optical head-mounted display, provides infor­ma­tion in a smartphone-like, hands-free format. This inno­v­a­tive new tech­nology allows users to interact with the Internet via natural language voice commands to perform tasks like navi­ga­tion, accessing the Internet, texting, taking pictures, and shooting videos. Google Glass has been devel­oped by Moun­tain View, Calif.-based Google Inc. in the Project Glass research and devel­op­ment phases. Google Glass is an exper­i­mental product that will not be made avail­able to the general public until later in 2014.

Engage Mobile is working with Google to develop soft­ware and explore unique appli­ca­tions of Glass like compiling the Rahal Letterman Lanigan Racing video project at the Indi­anapolis Motor Speedway.

About Rahal Letterman Lanigan Racing

Rahal Letterman Lanigan Racing, based in Hilliard, Ohio and Browns­burg, Ind., is co-owned by three-time IndyCar Cham­pion and 1986 Indi­anapolis 500 winner Bobby Rahal, CBS LATE SHOW host David Letterman and Mi-Jack co-owner Mike Lanigan. In 2014 the team will begin their 23rd year of open wheel compe­ti­tion and attempt to add to their 20 wins – including the 2004 Indy 500 from pole with Buddy Rice — their 29 poles, 80 podium finishes and 1992 series cham­pi­onship. The team also competed in the Amer­ican Le Mans Series from 2009 – 2013 as BMW Team RLL where they won both the Manu­fac­turer and Team Cham­pi­onships in the GT cate­gory in 2010 and swept all three GT titles in 2011 — Manu­fac­turer, Team and Driver. In 2012, the team finished second in the Team Cham­pi­onship and third in the Manu­fac­turer Cham­pi­onship and in 2013, the team finished second in the Driver, Team and Manu­fac­turer Cham­pi­onship. In 2014, BMW Team RLL is competing in the TUDOR United SportsCar Cham­pi­onship with a two-car program in the GTLM class and will attempt to add to their 10 wins and 47 podium finishes. For more infor­ma­tion about Rahal Letterman Lanigan Racing, visit www.rahal.com or contact Kathi Lauter­bach at klauterbach(at)rahal(dot)com.

About Engage Mobile Solutions

Engage Mobile Solu­tions is an award-winning mobile app and mobile soft­ware devel­op­ment company with a focus on mobile strategy and mobile marketing. Based in Kansas City, Mo., the firm helps compa­nies leverage mobile tech­nology and drive prof­itability through increasing revenue, decreasing costs, and managing risk. The company was named one of the “Most Promising Enter­prise Mobility Compa­nies in the United states” by CIO Review, chosen as one of the “Top Compa­nies in Kansas City With Under 25 Employees” by Thinking Bigger Busi­ness Media, and has been selected a finalist for the 2014 “Appy Awards” by Medi­a­Post. For more infor­ma­tion about Engage Mobile Solu­tions, visit www.engagemobile.com or contact Matthew Barks­dale at mbarksdale(at)engagemobile(dot)com.

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